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Home Digital Marketing

9 Reasons Why Students Should Start Blogging

Henry Lowe by Henry Lowe
in Digital Marketing
Blogging

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If you’re a student of the Internet Age and you need a reason to start your blog, you probably aren’t ready yet. But these 9 points can help you increase your blogging enthusiasm.

What are the reasons for writing a blog?

1. Blogging boosts your confidence and creativity

Two things formal education often fails to do for students are build their confidence and enhance their creative talents.

One of the best ways to get students more involved in your subject without making it downright boring is to get them to start blogging. Just check out the thousands of tech bloggers or programming bloggers online.

How do blogs increase student confidence and creativity?

Blogs teach students how to do proper research, generate unique ideas, form their own informed opinions, and connect with a wider audience. Being part of a community is the best way to build trust and get creative inspiration.

2. Blogging improves your communication skills

Many students often overlook the importance of writing as a form of communication. The strangest thing is that writing is one of the most used forms of communication.

Writing a blog allows a student to understand their audience and get the message across to their readers. YourStory took this idea to the next level; They publish business stories from millions of entrepreneurs that influence many others like us.

The blog is also an active community. So if you’re a student and blog about the things that excite you, you probably blog a lot more than just your blog. To make your blog popular, write tons of emails, several guest posts on other people’s blogs, and reply to comments on your blog.

All of this will gradually improve your effective communication skills.

3. Blogging builds your online portfolio

One of the best ways to create a portfolio online is to blog about it. If you’re a college student who’s as broke as I was when I had one, you’re probably freelancing, just like me!

How do you get more customers?

It’s simple: create a portfolio to showcase your existing work. Easier said than done. TRUE? Brian Dean’s Backlinko probably does it better.

With the help of expertly crafted blogs that are carefully designed for education, he’s built a massive client base to die for.

If you look at PromozSEO, they have similarly created content focused on internet marketing beginners and helped them establish their authority in digital marketing education and training.

How to build an online portfolio through a blog?

There are several ways to create a portfolio from your blog. You can interview industry experts and customers to create social proof. You can also create a case study blog to increase your views and get tons of valuable leads.

4. Blogs expand your network

Networking is what drives success. As your network improves, many opportunities open up that simply wouldn’t otherwise exist.

Take ShoutMeLoud, for example: In less than three years, a hobbyist blogger built an entire network of blogs that generated a ton of money while also growing a network of bloggers, affiliates, and advertisers.

How do blogs expand your network?

Think about it: when you create something unique that you care deeply about, you want everyone to see it, right? What’s more, as a student, you would get a lot of insight by showing your work to influential people around you.

Due to the need to increase your blog’s visibility, you will start turning to experienced bloggers for validation, recommendations, and useful advice. Then start building a network of bloggers, a network that will always serve you well.

5. Blogs build your reputation

Gaining followers is always a great feeling. But it’s even more rewarding to see customers turn into fans and leave recommendations.

As a student, you know exactly how seriously you take a few. Starting your blog will likely increase your credibility in ways you can only imagine. A booming blog can be a great way to show people what you’re made of instead of telling them.

Take Robbie Richards for example. He started a personal blog and quickly generated over a million page views from 28 posts.

One million page views: Imagine what half that traffic could mean for your blog. Robbie now collects five-figure paychecks from each of his clients every month to do the same thing for the client’s business.

6. Blogging establishes you as an expert

Blogging on your topic is the best way to get recognized as a subject matter expert. You don’t even have to spend a ton of content to get there.

Case in point: affiliate marketer Kristie Mathews. Kristie is one of the founding members of Branding YOUUniversity and sells online lead generation courses.

She doesn’t have many blogs on her website. But it’s still enough to start a legitimate business and position yourself as an expert in B2B lead generation via Twitter.

7. Blogging improves your technical skills

How often do you find engineers who become tech bloggers? These are the smartest people you could ever meet. They have used their passion and knowledge of technology to create platforms that connect them with millions of others in the industry.

Blogs are some of the best ways to share ideas among colleagues. The more you brainstorm on specific topics, the more you will hone your technical skills.

Also, blogging requires deep research to successfully generate insights, statistics, and insights. Research alone will teach you many things beyond your regular curriculum.

The best part is that it applies to any type of blog! As long as you keep working on it, you can keep improving your technical skills.

8. Blogging builds your resume and improves employability

Many people use blogs to create a resume to improve their employability.

In terms of resumes, a personal blog reveals your character, likes and dislikes, technical skills, practical experience, and knowledge.

In terms of investment, you can start a blog at a very affordable cost and with just one hour a day. In return, the blog can land you a cushy job at a high-end multinational.

9. Blogging offers many income opportunities

Blogging brings with it various passive and active income opportunities. Affiliate marketing can make you some hefty commissions, while advertising sales can make you rich!

You might actually sell your items through your blog. If you do this long enough to establish yourself as an industry insider, people will pay good money just to hire your advice.

A good example of a well-monetized blog is SearchEngineJournal – they are involved in selling ads, affiliate marketing, and selling their products online. Best of all, they do it on the same blog, collaborating with countless people.

Another great idea is to change a site with decent traffic by a considerable margin. Once your website gets noticed, it’s easy to sell it as a premium domain.

Henry Lowe

Henry Lowe

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